In all honesty, I started Zack Wussow Media for two reasons - first, because the only other UConn Photography grads I knew actually using their degrees were doing weddings, and because you need to register your business to pay taxes. I wasn't sure if it was what I wanted to do long term. In fact, I probably would have said I intended to work a little and then go back to school.
Before grad school, though, I wanted to follow my professor's advice and "get some life". Boy have I.
In these five years I've also acquired more camera gear then I could have imagined needing, taught myself to be a serviceable accountant, advertiser, and salesperson, learned and forgot how to use a steadicam, built three ring lights, taken a million yearbook photos, and attended several lifetimes worth of weddings.